THE EFFECT OF JAVANESE-LANGUAGE LEAFLET MEDIA TO INCREASE KNOWLEDGE AND ATTITUDES OF MOTHERAS CLEAN AND HEALTHY LIFESTYLE BEHAVIOR IN THE HOUSEHOLD ORDER ABOUT EXCLUSIVE BREAST MILK IN JOMBANG REGENCY

ABSTRACT

High infant mortality and nutritional problems in infants can be dealt with from the start by providing breast milk.
According to research conducted by UNICEF, the risk of infant mortality can be reduced by 22% by exclusive breastfeeding and breastfeeding for up to 2 years.
Specifically for neonatal deaths, it can be reduced by 55% -87% if every baby is born with an early breastfeeding initiation and given exclusive breast milk (Verma & Dixit, 2016).

Clean healthy behavior
Clean healthy living behaviors are all health behaviors carried out on the basis of awareness so that family members or families can help themselves in the health sector and play an active role in community health activities (Durfor, 2015).The

Health promotion media
Are all the means or efforts to display the message of information that the communicator wants to convey, both through print media, so that target knowledge can improve and is expected to change positive behavior towards health.
The advantages of leaflet media are that clients learn independently, information can be shared by family and friends, clients and teachers can learn complicated information together (Hill, 2009).

Language
Is a system of meaningful and articulated sound symbols that are arbitrary and conventional that are used as a means of communication by a group of people to give birth to feelings and thoughts in regional culture (Wahlqvist & Lee, 2007).
The function of language is to engage in daily relationships and as a key to learning knowledge easily (Hu et al., 2016).

Knowledge
Is the result of knowing someone about an object through their senses.groups is relatively the same.

Based on Education
Based on the description of the table, it is known that the frequency distribution of respondents' education in the 3 groups is relatively the same.

Job
Frequency   Based on the description of the table above shows the respondents who have the best increase in knowledge in the intervention group of Regional Languages (BD) is an average of 32.11.

Results of Differences in Attitude Scores
Between the Three Groups

Discussion
The difference in influence between the local language leaflet media and the Indonesian language leaflet media, seen from the increased score of knowledge in the local language intervention group is higher than the Indonesian intervention group, because respondents felt there was a compatibility with what was contained in the leaflet and aroused interest in reading it repeatedly, so information is easily received.There was an increase in attitude scores in the local language intervention group higher than the Indonesian intervention group, because respondents were easier to understand and read over and over and in accordance with the respondent's language.

Conclusion
The characteristics of respondents in the old babies only given breast milk without additional fluids and food.After the 6-month-old baby starts to be given additional food, while breast milk is still given 2 years.The benefits of breast milk are immune substances, complete food, always clean, easy to digest, and increase intelligence(LaTuga, Stuebe, & Seed, 2014).

MEHTOD
This study used quantitative methods, the type of research is queasy experimental with a nonequivalent control group design.This study also features qualitative techniques in the form of need assessment and pretesting for the development of leaflet media.Determination of the sample is done by purposive sampling technique, a sample of 60 thousand households consisting of 20 housewives in three districts in Jombang.
information from the intervention and control groups which included age, education and occupation were statistically no different.There was a difference in knowledge in the local language leaflet intervention group with an average score increase of 32.11 and There was a difference in knowledge in the Indonesian language leaflet intervention group with an average score increase of 21.84.There was no difference in knowledge in the control group the increase in the mean score in the control group was very small by 2.11.There was a difference in attitude in the local language leaflet intervention group with an average score increase of 11.53.There were differences in attitudes in the Indonesian language leaflet intervention group with an average score increase of 7.88.There was no difference in attitude in the regional control group with an increase in the average score of 0.17.In the language leaflet, Jombang develops Javanese characteristics so that people feel part of Javanese people.Then leaflets need to be developed by adding photos of the palace and logo of the local government of Jombang in accordance with the wishes of the community which are then used for intervention.Suggestion Shows that leaflets that use local languages have a greater influence in increasing the knowledge and attitudes of mothers about PHBS of the Household order (Exclusive ASI) compared to leaflets that use Indonesian.Jombang District Health Office in the field of Health Promotion can use leaflets in local languages, the leaflets in the field have not reached all the people in Jombang.Respondents in the two intervention groups were still not sure they could continue to provide exclusive breastfeeding if they worked.The advice given to other researchers was to conduct further research to find out local language leaflets on knowledge, attitudes to the practice of exclusive breastfeeding for working mothers in Jombang.

Data Analysis of Knowledge and Attitudes About Healthy Clean Living Behavior of the Exclusive Mother's Milk Household Order 1. Analysis of Differences in Knowledge and Attitudes Between the Three Groups
Based on the description of the table, it is known that the frequency distribution of respondents' work in the 3 groups is relatively the same.